ClickBank 2020: How To Make Money With ClickBank Affiliate Marketing


– If you’re wondering how to make money with ClickBank affiliate marketing, this is definitely the video
you’ve been waiting for. If you didn’t already know, ClickBank has been around
for more than two decades in the affiliate marketing business. I’ll tell you precisely what ClickBank is, how to make it work for
you and how to generate a consistent stream of
affiliate commissions from it. Sounds interesting? Keep watching. (swooshes) What you’ll learn in this video is how to get started with ClickBank as an affiliate marketer; how to differentiate between high-quality and low-quality products; the key success factor
for ClickBank affiliates; and the biggest mistake newbies make when promoting ClickBank products. Plus, I’m gonna show you a proven way to consistently drive
affiliate sales on ClickBank. But first, what is ClickBank? It’s among the leading affiliate networks for digital products like eBooks, video tutorials, and software. It’s been around since 1998, has more than 200 million
customers around the globe. They also claim to have created more than one thousand
millionaires through its platform. In short, ClickBank connects
digital product creators with affiliate marketers. ClickBank doesn’t own the products listed on its marketplace. It only provides a platform
for thousands of product owners to connect with affiliate marketers who wish to promote their products. Why do product creators use it? Well, to gain access to thousands of influential affiliate marketers who have their dedicated
subscribers and followers. It’s an easy and quick
way to market your product to hundreds of thousands of people, even if you have no following of your own. Affiliates often use ClickBank to find high-quality products. It can promote them using their websites to visitors and subscribers. The best part is, they earn
a commission on every sale. It’s a classic affiliate
marketing just like– What happened? It’s a classic affiliate marketing just like any other leading
affiliate marketing platform. But unlike Amazon Associates, ClickBank is a platform
for digital products only. Can you make money with ClickBank in 2020? The answer is definitely yes! The online education industry, most digital products
fall into this category, is booming and is worth
well over $100 billion across the globe, since
people are consuming more digital info content
on their smartphones than ever before. Plus, the affiliate marketing industry is also growing steadily. In the U.S alone, affiliate
marketing spending will exceed $8 billion by 2022. All this means that there
has never been a better time to promote digital products
as an affiliate marketer. Does that mean you can pick
any product from ClickBank, start posting your
affiliate links everywhere, and become a successful
affiliate marketer? Not really. Promoting products from ClickBank, or any other affiliate network requires careful planning
and a long-term strategy. Otherwise, you’ll end
up like the thousands of other wannabe affiliate marketers who think ClickBank is a useless platform. I’ll explain the strategy
part later in this video. For now, let’s look at
some of the main advantages ClickBank offers over
other affiliate networks. The major pros and cons of ClickBank for affiliate marketers. As I’ve already mentioned,
ClickBank has its share of supporters and haters. It does offer you some
significant advantages over other affiliate networks, but it also has several weaknesses that you should know about. Let’s take a quick look at the major pros and cons of ClickBank. Number one, it’s a
reliable affiliate network. ClickBank is not a new name in the affiliate marketing
space, like I said before. It has been around for
more than two decades and is a proven platform
when it comes to connecting product creators with affiliates. As an affiliate marketer on ClickBank, you’ll consistently come
across high-quality products that you can promote, knowing that you’ll get paid
for every sale you make. Number two, there’s a wide range
of products in every niche. No matter what niche you’re
in or what hobbies you have, you’ll find relevant products
to promote on ClickBank. Just look at the number
of product categories they have on their affiliate marketplace. There’s arts and entertainment,
business and investing, computers and internet,
cooking and food, e-business, employment, fiction,
games and so many more. Take a look. The more popular
categories like E-Business, health and fitness, self-help, et cetera, have hundreds of products
at any given time. All this means you’ll
never be short of products you can promote as a ClickBank affiliate. Number three is an attractive commission structure for affiliates. Most ClickBank products offer
generous commission rates ranging from 50% to 75%,
sometimes even 100% in some cases. To make it even better, there are tons of recurring
commission programs on offer as well, which
means you sell them once but keep earning monthly commissions as long as your referral
is an active customer. As the screenshot shows, you can find recurring commission programs using the search filter on the
affiliate marketplace page. Although recurring commissions
sound more attractive, one-time commission programs
are also worth exploring if they offer a healthy commission rate. Number four, it’s easy to get started. Getting started on ClickBank as an affiliate is pretty simple. There’s no complex documentation
or upfront fee required. You need to be from an eligible country, have cookies enabled in your browser, and have a valid tax ID
if you’re in the U.S. and there are many more
countries that accept affiliates. And unlike some other affiliate networks, you can sign up both as an affiliate and a vendor on Clickbank
at the same time. However, vendors are charged a one-time sign-up fee of $49.95. Number five, there’s a quick payout cycle. You’ve done the hard work, made the sale, and earned the commission
you were promised. But now it’s stuck with
the affiliate portal, and they’re not releasing the funds because they have a
quarterly payment cycle or some insane requirement
before you get paid. This does happen on some
affiliate platforms. But not ClickBank. The payouts are done weekly and bi-weekly, depending on your payment mode. Number six, they offer
a comprehensive training in ClickBank University. ClickBank has a detailed knowledge base that gives you all the basic information about using the platform. But they also have a
premium training program called ClickBank University
that’s taught by a couple of seven and eight-figure
ClickBank vendors and affiliates. It costs $49 and shares the
best practices affiliates, and product creators can follow to make a fortune on ClickBank. We’ve already hyped up ClickBank by listing all these advantages. But it’s not all pretty. Here are some of the
weaknesses of ClickBank. Number seven, there’re lots
of less-than-stellar products. ClickBank has a pretty low
entry barrier for entry for product creators and affiliates. As a result, lots of mediocre
and overhyped products make it through to its
marketplace listing. As an affiliate, you need to
do a research on your product before promoting it to ensure
it’s a quality product. Otherwise, your
credibility can take a hit. Number eight, they’ve been known to have slow customer support. ClickBank has thousands of customers, but their customer support isn’t awesome. Email tickets can take as
long as seven working days to get a response which
is not very impressive. Number nine, the negative impact of other affiliates on your business. Dozens of affiliates promote
the same ClickBank products by publishing blog content, YouTube videos and social media posts. Most of it can be classified
as desperate sales content that sings endless praises of a product instead of objectively reviewing it. As a result, even
genuinely useful products can look suspicious when potential buyers research them on the internet. Number 10, a penalty on dormant accounts. ClickBank charges you a $1 a day penalty after 90 days of no earnings, $5 a day after 180 days, and $50 a day penalty
after 360 days of no sales. With this quick overview of
ClickBank’s pros and cons, let’s move on to the sign-up process. Here are the steps to sign-up
as a ClickBank affiliate. ClickBank has recently changed
its account creation process and made it much simpler and faster. Click on the Create Account
link on the top of your screen to go to the sign-up page. There’s nothing fancy on this page, just a simple sign-up form that you can fill in less than a minute. Before you can submit the form, you also need to accept the
terms and conditions agreement. Next up, ClickBank will ask you if you’re interested in
their training content. This is a pitch for their paid
ClickBank University program. You can watch the free videos if you want, but I don’t recommend spending
on the paid program just yet. This completes the basic account setup. But before you get started, you need to complete your
profile and payment information. Again, you’ll be taken to
a basic information form where you need to submit
your full address, payee name, et cetera. If you’re in the U.S., you may also need to enter a valid Tax ID to get paid. At the bottom of this form,
there’s a dropdown menu where you need to choose
your account type. Since you’re joining
ClickBank to promote products as an affiliate, choose
the relevant option. This takes you to your account dashboard where you’re again asked
to create an account. This step allows you to link your existing ClickBank accounts together, in case you already have one. But since you want to start a new account, just choose the Create Account
option under I’m New Here. Again, choose Affiliate in account type and enter any nickname you’d
like to use on ClickBank. Keep in mind that your nickname will also become your username
and cannot be changed later. So choose it carefully. Once you complete this step, you’ll get an account confirmation email with a verification link. You need to click it to
activate your account. Congratulations! You’re now ready to
promote ClickBank products as an affiliate marketer. Here are the ways to
get paid on ClickBank. ClickBank supports four
different payment modes. The first mode is check:
ClickBank mails a paper check to your mailing address to the payee name you’ve entered in your account. Number two, direct deposit:
ClickBank deposits the payment directly to your bank account, it’s not available for all countries. The third option is wire
transfer: For countries where payment via direct
deposit isn’t an option, ClickBank offers wire transfer payments. The fourth option is Payoneer: Payoneer is an international
payment service that gives you a virtual
U.S. or European bank account where you can receive
ACH transfer payments. You can also directly
link your Payoneer account with ClickBank to receive funds. You can configure your payment settings in the Account Settings tab
on your main dashboard page. To set up payment by direct
deposit, wire transfer, or Payoneer, you need to enter
your bank account details. Checks, as I’ve already mentioned, are delivered to the mailing address you entered at the time of sign up. Here is a popular question:
is ClickBank a scam? Is it legit? Or is it a rip-off? Now, I’ve seen these questions repeatedly on different forums and social networks. Here’s your answer. ClickBank is not an
affiliate program itself. It’s an affiliate platform
that connects product creators with affiliate marketers. Every product listed on ClickBank is a separate affiliate program that independently recruits affiliates. They just use ClickBank to of it. ClickBank has some basic
product quality guidelines and quality filters to ensure
that every product listed on its marketplace is legit. It also routinely bans
low-quality, scammy programs that somehow make it
through to its listing. But ultimately, it’s your
responsibility as an affiliate to research a product and
the reputation of its creator to determine whether it’s worth promoting. Because at the end of the day,
the products that you promote will shape your reputation. If you’re not careful and start promoting low-quality products, people
will stop trusting you, and your sales numbers will go down even when you promote a
genuinely useful product. So here’s your answer in simple words: Clickbank is not a scam,
they won’t cheat you, and won’t keep your money. But not every product
listed on its marketplace is worth promoting. This brings me to the
next logical question: how do you find quality products and affiliate programs on ClickBank? To get your answer, you
first need to understand how the ClickBank Affiliate Program works. Here’s how the ClickBank
affiliate program works. Once you sign up as an
affiliate on ClickBank, you can immediately start promoting products to your audience. But to identify the right products, you need to understand the
different terminologies used on the platform. Let me start with some of
the basic terminologies. The first is the Initial
or Front-End Offer: This is the product offer that you originally promote to a customer. It is usually a low-priced product designed to turn a
stranger into a customer so that more products can be
pitched to them in the future. Next, there’s the Upsell: This
is the higher-priced product that is pitched after a customer purchased your front-end offer. Then, there is One-Time
Commission: This is a commission in which the affiliate is paid only once when the initial sale is made. There’s also recurring or rebilling: This is a commission type
in which an affiliate keeps getting monthly or
quarterly recurring commissions for selling a membership product. Pretty simple, right? Let’s move to the product listings now. For example, here’s an affiliate product from the ClickBank marketplace. The different sections within this listing will help you determine the
potential of this offer. Let me quickly describe them to you. One, the initial dollars per sale: This is the average commission
amount an affiliate earns for selling a ClickBank product. This also includes
payments for any upsells that are a result from the initial sale. But it does not include the
recurring commission amounts. There’s the Average Rebill Total: This is the average
amount an affiliate makes from recurring commissions of a product. In the ClickBank affiliate marketplace, this amount is only displayed
for subscription products. The average dollar per sale:
This is the average amount of commission an affiliate earns for promoting a ClickBank product, the initial plus the
recurring commissions. There is the average percentage per sale: This is the average commission percentage an affiliate earns for a product, including the initial and
recurring commissions, plus any upsells. Average percentage Rebill: This is the average recurring commissions earned only on rebills. The Grav or Gravity: This
particular stat is essential. Grav is the short form of Gravity, which is a unique ClickBank score that shows you the sales
potential of a product by taking into account
the number of affiliates who’ve earned a commission
in the last 12 weeks promoting that product. A high Gravity score means
the product is selling well, but it also means lots of
affiliates are promoting it. Cat: This is the industry category of a product on ClickBank. There is Affiliate Page: This is the URL of the affiliate page of the product, where you’ll find the
affiliate recruitment details plus promotional material for the product. And finally, there is
Affiliate Support Contact: That’s the email to
contact the product owner in case you need any more
information about that product. Now, that’s a lot to digest and it can be a bit confusing, I know. The two main things to look
into at a product level are the average dollar per
sales and the Gravity score, plus if it offers one-time
or recurring commissions. You need to know when you’re getting paid. With this info out of the way, let’s see how you can find profitable ClickBank affiliate products. Here’s a few tips to finding profitable affiliate
programs on ClickBank. There are a lot of mediocre
products on ClickBank. But there are some real gems
listed there on there as well. How do you find them? Head over to the Clickbank
Affiliate Marketplace and choose the industry in which you want to search for products. Let’s explore the Self-Help industry. Here’s what you’ll see inside. This is the list of
products in this category sorted by product popularity. Here are a few things you need to do. Number one, check The
Product’s Gravity Score and Average dollar per sale. Sort the product list by Gravity score to see the products that
are, one, selling well, which means they have a landing page with a high conversion rate,
and two, being promoted by many other affiliates in your niche and making them good money. Now, what Gravity score should you target? There are varying opinions on this. But in general, a
gravity score of above 50 is a good starting point. The higher, the better. But that’s not the only thing to consider. Also, keep a close eye on
the Average dollar per sale because that’s the average
amount of commissions you can make by promoting a product. Try finding a product with a reasonably high
Average dollar per sale number and a 50+ gravity score. You can also add another filter to find only recurring
commission programs if you want. Once you’re done with this,
let’s move to the next point. Number two, analyze the
product’s landing page. This is a crucial step. The quality of a product’s landing page tells you a lot about its real value, the problems it solves, and if a product is worth promoting. There are a couple of
important landing pages for every affiliate product, one is the sales landing
page for the customers, and the other is the
affiliate landing page where the marketers are recruited. You’ll sign up as an affiliate from the product’s Joint
Venture or affiliate page. In most cases, you’ll be
routing traffic from your site and email list to the
product’s landing page. Are you comfortable doing it? Or do you think the landing
page has a scammy look to it? Is it making promises that
are too good to be true? On the contrary, a
high-quality landing page is a strong indicator of a solid product. The other thing you need to
see is the promotional material that the product vendor is offering. For example, here’s the affiliate page of a popular ClickBank product. Look at the ready to
use promotional material they’re offering to their affiliates. Apart from offering
complete email swipe files for your affiliate email campaign, this affiliate even offers images for your Facebook Ad campaigns and the sales copy to use with it. The affiliates just need to copy/paste and start promoting the product. This shows that the
vendor is well-prepared and serious about product marketing. It’s also a solid indicator
of product quality. Number three, research the
product’s sales funnel. Most ClickBank offers are made up of several product tiers. The initial front-end offer is
usually a low priced product that is used to suck customers
into the sales funnel. Once inside, the customer is redirected from one upsell offer to
another higher-priced product. This is done via website
redirections and email follow-ups. For example, here’s the sales sequence of the same product I shared
with you on the previous point. As you can see, initially,
the traffic is directed to a Video Sales Letter
or VSL landing page or a simple text landing page that pitches the front-end
offer at a low price. Once the customer purchases
the front-end offer, they’re taken to an upsell offer. If the customer declines it, they’re taken to a down-sell offer. Next, they’re taken to another offer. In case they decline,
they’ll get follow up emails with more offers, it’s a lot of offers. And that’s how most ClickBank
products make money: by offering multiple touch
points to the customers until they buy the main product. Before promoting a
product as an affiliate, study its sales sequence and
the number of upsells in it because it will have an
impact on your earnings as well as the conversion
rate of the offer. Number four, research the product creator. If the product’s landing page
and affiliate pages look good, make a quick Google search about the product creator as well. Find the products they’ve
launched in the past, and see the general
sentiment about them online. This often gives you a good idea of whether products by a particular vendor are reliable or not. Number five, check online
reviews and customer feedback. Product reviews come next. Search the product online and see what the reviews are saying. But you have to be careful about this because most of the reviews are either going to be full
of praise for the product, by the affiliates, or full of
hatred, by the competitors. Look for genuine reviews and feedback to get an idea of the
product’s performance. Plus, pay special attention
to forum discussions and Reddit threads because that’s where most of the dissatisfied customers vent out their frustrations. Number six, buy the product
you want to promote. If the product does well on all the points I’ve mentioned above, it’s time to buy it yourself. Yes, you heard that right. Most front-end products
aren’t very expensive, and buying them will tell you
exactly how useful they are. If you’re in the affiliate
marketing business for the long-term, always
promote the products that you’re confident about. You can even try asking the product vendor for free access before
promoting the product. Some will agree, some won’t. This is an additional step but one that’ll not only help you
find reliable products but also help you promote
them with much better accuracy and high-quality content. If you think the product
is worth promoting, sign-up on its affiliate page,
grab your affiliate link, and let’s start promoting. Following the steps I’ve
listed will help you filter through all the over-hyped products and find the real gems
that are worth promoting. So, what’s the right way to
promote an affiliate product? Do you create a product-focused niche site that sings endless praises of the product and does everything to sell it? Not really. Whether you’re selling a product yourself or promoting one as an
affiliate from any platform, you need to build trust
with your target audience before you can persuade
them to take action. Here’s how you should go about it. Build a long-term site
based on well-defined needs. The first step of promoting
an affiliate product has nothing to do with
affiliate marketing. It’s about building a
platform, a blog, a website, a social media profile,
or a YouTube channel that targets a set of problems,
not a set of products. Now, let me explain. Most affiliates just grab affiliate links, publish product reviews on their
sites and YouTube channels, and wait for the customers to come. And they never arrive. Trust me, I’ve been there. Some of them even directly
promote affiliate links via Google or Facebook Ads. And again, it only sometimes works. Serious affiliates take the longer route. They build a blog or a YouTube
channel where they provide genuinely useful content
to their audience. People start trusting them and take their recommendations seriously. Their content is not always
about products or sales. Most of it targets
different customer needs and answers the most common questions of the target audience. This is the authority site model that we’ve always advocated
here on NicheHacks. Once you build such a site, you are not limited to
one or two products. For example, here’s a screenshot from Matthew Woodward’s blog. Look at the number of products
he’s promoting on his blog and making a lot of money from them without publishing any hard sales content. Once you’ve built authority, you can pick any relevant
product from ClickBank, start promoting it to your audience, and people will buy it
because they trust you. Creating such a platform does take time, but the ROI is much higher than a short-term one-page
product-focused site that’s created only to
sell a certain product. Choose products that
solve the right problems. How do you sell an affiliate product if you’re new to a niche? Again, you need to think
about the long-term and understand the needs of your audience and list down the
problems you want to solve to become an expert. After that, you go to the
ClickBank affiliate marketplace and find three to four products
that are genuinely useful and connect directly with
the needs of your audience. And this is important. You can’t start promoting every product that’s offering a good commission rate. The products must be relevant. Once you find such products,
sign up as an affiliate, grab your links and move to the next step. Create a lead magnet to
attract relevant subscribers. Newbie affiliates directly start posting their affiliate links everywhere. Most of them never make any sales. And even if they do, it’s
mostly one-time sales with no prospects. But the real money is in repeat sales. Research shows that the probability of selling to an existing
customer is 60-70% as compared to a new
customer that’s just 5-20%. This is why experienced
affiliate marketers first drive traffic to a
lead magnet landing page and turn strangers into email subscribers. This approach has several benefits. It turns cold traffic
into email subscribers, which is a huge business asset, offering a free high-value lead magnet builds trust and authority
with your subscribers. An email list allows you
to repeatedly reach out with new offers without having to invest in any new traffic sources. But here’s a crucial
point to keep in mind. Your lead magnet has
to be directly aligned with the products you plan to promote. For example, if you plan to promote a weight loss program from ClickBank, you can offer a free
eBook of high-nutrition but low-fat recipes that
encourage healthy living and help people lose weight. That’s just one example. The focus of your lead magnet
should be on the core problem of your target audience
because this prepares them for future sales pitches. Create an engaging email
auto-responder series. Once you have the
subscribers on your list, it’s time to start building the ground for the products you want to promote. Remember, getting people
on your email list is the easy part. Retaining them is the hard part. If you don’t want them to
unsubscribe from your list, make sure you don’t bombard them with one product offer after the other. What’s the right approach? Create an autoresponder series that consists of six or seven emails spread across 10 to 12 days. The initial emails should
give be all about free value. Share knowledge, tips,
and different techniques that they can immediately start applying. After two or three emails, start introducing the
products you want to promote. Position them as solutions to the main problems of your subscribers. Once you send initial email
pitches, share success stories, incentives, extra bonuses, and so on, to make the sale more attractive,
increasing the momentum until you reach the final
email of the sequence that closes the series with a final pitch. Drive traffic to your lead
magnet with Facebook ads. Your lead magnet and
autoresponder sequence are ready. But how do you get subscribers fast? By promoting your lead
magnet with Facebook Ads. Publish high-quality
content, product reviews, and YouTube videos. There’s no better way to build
authority and sell products without coming across
as a desperate salesman and creating useful, high-quality
and evergreen content. The most successful affiliate marketers sell products within their
regular informational content without ever appearing desperate. This not only drives sales but also helps them rank for high traffic long-tail keywords in search results because their content always targets genuine customer problems,
needs, and questions. Video content is booming right now, and customers prefer watching videos over other types of content. Take this for example. Plus, YouTube is the world’s
second-largest search engine after Google Search
where millions of people look for product reviews
and helpful content. Overall, your success or
failure as a ClickBank affiliate will be determined by how
quickly you can build an audience that trusts you because
of high-quality content. Once that happens, selling any
product becomes much easier. So, are you the next ClickBank affiliate marketing success story? There’s no reason you can’t be. It’s a competitive affiliate platform. Your success, however, will depend largely on how well you can
connect with your audience and become their go-to source for everything related to your niche. If you can do that, driving
sales from ClickBank or any other affiliate network
shouldn’t be a problem. For more information about how you can be a successful affiliate,
subscribe to the NicheHacks blog or if you’re ready to take
your earning to the next level, become part of NicheHacks Academy, and we’ll give you deeper
insights into affiliate success, eCommerce and a lot of other great topics. Thanks for watching. We’ve got a lot more to come. (upbeat music)

2 thoughts on “ClickBank 2020: How To Make Money With ClickBank Affiliate Marketing

Leave a Reply

Your email address will not be published. Required fields are marked *